Trusted Advisor – War stories of a Service Manager
Developing a trusted advisor culture is key to any high performing service organisation. Listen to real stories of how one service director has worked towards this goal.
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Category: Customer Value
Trusted Advisor: Customer Success through Service Sales
Being a Trusted Advisor is as much about mindset as it is about skills. And it’s as relevant to salespeople as it is to field service engineers
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Roadmap to becoming a Trusted Advisor
How to build “trusted advisor “capability in your company
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The service sales pursuit debriefing you never want to hold
This dialogue takes place during the debriefing of a lost service-sales pursuit – George (an...
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Digital Servitization: Breaking down the technology conundrum into easy to manage chunks
By Nick Frank and Harald Wassermann The increased accessibility of digital technologies is...
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Because I’m the Customer – A Guide for B2B Leaders
We wrote this guide to help B2B business leaders marketing products and services in ways that,...
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