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Digital Servitization: Breaking down the technology conundrum into easy to manage chunks

Digital Servitization: Breaking down the technology conundrum into easy to manage chunks

Posted by Harald Wassermann | Oct 7, 2018 | Customer Value, Leadership, Organization, Technology and Digitization

A structured process can help develop value-add digital services By Nick Frank and Harald...

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Because I’m the Customer – A Guide for B2B Leaders

Because I’m the Customer – A Guide for B2B Leaders

Posted by Sam Klaidman | Jul 20, 2018 | Customer Support, Customer Value, Go To Market, Leadership, Sales and Marketing

We wrote this guide to help B2B business leaders marketing products and services in ways that,...

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Service Contract Attachment At Time Of Sale Is A Team Effort

Service Contract Attachment At Time Of Sale Is A Team Effort

Posted by Sam Klaidman | Jun 28, 2018 | Customer Value, Go To Market, Sales and Marketing

   By Sam Klaidman No matter what type of capital equipment your company sells, service...

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Building Customer-Centric Operations

Building Customer-Centric Operations

Posted by Nick Frank | Sep 28, 2017 | Business Transformation, Customer Value

One of the central themes of the 2017 “After:Market business platform” is building a...

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Servitization: Manufacturing Paradigm Shift or Simply a Business Model? – By Dr Howard Lightfoot

Servitization: Manufacturing Paradigm Shift or Simply a Business Model? – By Dr Howard Lightfoot

Posted by Guest Post | Nov 3, 2016 | Customer Value, Servitization, Strategy, Technology and Digitization

Is ‘Servitization’ a paradigm shift in manufacturing or simply a manufacturing Business Model to...

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