Trusted Advisor: Customer Success through Service Sales
Being a Trusted Advisor is as much about mindset as it is about skills. And it’s as relevant to salespeople as it is to field service engineers
Read More
Category: Customer Value
Roadmap to becoming a Trusted Advisor
How to build “trusted advisor “capability in your company
Read More
The service sales pursuit debriefing you never want to hold
This dialogue takes place during the debriefing of a lost service-sales pursuit – George (an...
Read More
Digital Servitization: Breaking down the technology conundrum into easy to manage chunks
By Nick Frank and Harald Wassermann The increased accessibility of digital technologies is...
Read More
Because I’m the Customer – A Guide for B2B Leaders
We wrote this guide to help B2B business leaders marketing products and services in ways that,...
Read More
Service Contract Attachment At Time Of Sale Is A Team Effort
By Sam Klaidman No matter what type of capital equipment your company sells, service...
Read More