Value Based Pricing Services in B2B Markets – by Dr Shaun West and Dominik Kujawski
Value based pricing- a hot topic in industry today, but what is it and why is everyone talking...
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Tag: pricing services
My Kingdom for a horse? – A reality check on Value Based Pricing
In previous articles on pricing (see below), we gave an overview of three generally accepted...
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Pricing in services: A look at spare parts (Part 4 of a Series)
In previous articles in this short series we discussed various pricing approaches, including cost...
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